New Coupon Bar Code System Being Implemented!!

As of July 1st, coupons are moving to the GS1 coupon code data bar. Some online sites are already moving to this one bar system. The data bar is encoded so that consumers are not able to read the bar code. The new data bar will drastically reduce coupon fraud.

Benefits of the new data bar:
• GS1 Company Prefixes. The existing structure only allows companies with a 6-digit prefix the ability to coupon. The new format can accommodate variable length prefixes.
• Coupon value codes can now be in any amount up to $999.99, and they are not limited to a table of only 100 possibilities.
• Precise offer descriptions and validation of offers involving specified quantity purchases can now be expressed.
• Fraud reduction due to complexity of description and save values. Also, the entire barcode encoded data is not presented in human readable format.
• Automatic expiration date checking for retailers.

Larger retailers have already implemented the data bar coupon system. Both bar codes are visible during a transition period. Retailers will have 6 months to get their computers updated. During this transition, you may have stores that will not accept the single bar code coupons because it does not scan.

To read more about this, visit DataBar Coupon Codes.

(thanks Sisters)

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